Domino's Comes Clean With New Pizza Ads

http://abcnews.go.com/Business/wirestory?id=9535136&page=3

I appreciate brutal honesty in my life, so when Domino’s Pizza decided to finally take the hint that their product was garbage I was filled with warm feelings. I have always hated Domino’s Pizza, and to be honest now after seeing they are revamping I will be willing to try their product again. Me and my family have never been picky where we get pizza, but the one place we won’t go is Domino’s yes it will be there fast, but once it gets to the house I would stick up my nose. I would wonder “who eats this?” Their market must be people who are intoxicated by flavorless beer and under the influence of other narcotics needing a munchy fix, basically people who don’t demand an iota of quality in their culinary lives. But this is my opinion. The fact that this company has hung their head in shame, and decided to admit their mistakes speaks highly of their character. I admire their drive and willingness to be honest. There isn’t enough of that in companies. Sell, sell, sell, regardless if it’s garbage or not, just make the dollar. Domino’s has changed my view of them and they might get my business in the future, which is their goal with this new campaign. Hopefully other companies will be inspired to rethink their products. I think this is a brilliant play by them, and shows great character, respect and ethical standing in Domino’s CEOs.